This 7 hour package examines what it means to establish and manage a business.

Licensees will be able to complete their 1 Hour of Business credit with this course.

This package is intended for contractors in the State of Minnesota.

In this course we will examine such topics as ethics, communication, and digital marketing.

Course ID(s): CRSE2307-0025

Approved By: Department of Labor and Industry - Contractor Board

    • Ethics for Contractors [10 Activities]
      • 01. Introduction to Ethics for Contractors
      • 02. What is Ethics?
      • 03. Ethics vs. Morals
      • 04. Ethical Concepts and Terminology
      • 05. Ethics in the Real World
      • 06. Sample Codes of Ethics
      • 07. Ethics in Social Media for Contractors
      • 08. Ethics in Bidding
      • 09. Situations (Q&A) that Contractors Find Themselves In
      • 10. Conclusion
    • Incremental Quiz 1 (14 questions)
    • Business Management [6 Activities]
      • 01. Starting a New Business
      • 02. Writing a Business Plan
      • 03. General Principles of Business Management
      • 04. Day-to-Day Management Concerns
      • 05. Business Management: Employees, Subcontractors, & Employment Law
      • 06. Human Resources Considerations
    • Incremental Quiz 2 (17 questions)
    • Management Theory [5 Activities]
      • 01. Introduction to Management Theory
      • 02. Management Styles
      • 03. Management Theories
      • 04. Organizational Formats
      • 05. Problems Associated with Management
    • Incremental Quiz 3 (14 questions)
    • Communication [4 Activities]
      • 01. Types of Communication
      • 02. Means of Communication
      • 03. Means of Communication - Part 2
      • 04. Sales Meetings
    • Incremental Quiz 4 (9 questions)
    • Office Policies [3 Activities]
      • 01. Office Policy and Procedures
      • 02. Use of the Manual
      • 03. Conclusion of Office Manuals
    • Incremental Quiz 5 (3 questions)
    • Digital Marketing [13 Activities]
      • 01. Introduction to Digital Marketing (Video)
      • 02. Introduction to Digital Marketing (Video)
      • 03. The Importance of Digital Marketing (Video)
      • 04. How Digital Marketing Sells Itself (Video)
      • 05. Why Digital Marketing Must Not Be Ignored
      • 06. How Digital Marketing Can Help YOU (Video)
      • 07. Types of Digital Marketing
      • 08. Getting Started With Digital Marketing (Video)
      • View Additional Activities
        • 09. Google Places (Video)
        • 10. Your Business Website
        • 11. Facebook (Video)
        • 12. Email marketing
        • 13. Conclusion (Video)
    • Incremental Quiz 6 (13 questions)
    • Mandatory DLI Questionnaire
    • Certificate of Completion
    • Expedited Reporting Available
Instructor Image

Instructor Bio

Jerry Durham

Jerry previously served the state of North Carolina as a Level III electrical inspector and provided state-approved electrical training for electrical inspectors at both Alamance County and Guilford County (NC) Community Colleges. Jerry taught the Kentucky state-approved four-year electrical apprenticeship programs offered by the Independent Electrical Contractors (IEC) Trade School and Associated Builders and Contractors (ABC) Trade School, and served the state of Kentucky as a Master Electrician and Louisville Metro Code Enforcement Officer. Jerry is a Certified Distance Education Instructor (CDEI) and NCCER Core and Electrical Curriculum certified instructor. Jerry currently holds North Carolina and ICC electrical inspector accreditations and is recognized by the state of Washington as an approved electrical administrator.